Internet Marketing

Maybe you’ve reached your goal and you can finally work from home,
or maybe you’re just inching closer to reaching that goal. Whatever
your case, you need to know that working from home is a lot harder
than you would think. You will be battling distractions and a lack
of structure. You will also be constantly battling time, which
seems to go three times faster when you work from home.

So, here are some Dos and Don’ts to help you if and when you are
working from home.

Do: Buy a laptop.

If you don’t already have a laptop, get one. It’s a tax write-off
and the freedom it will give you for when and where you can work is
a must.

Don’t: Build a home office unless you can really afford it.

If you have the extra cash to build a home office then go for it.
But don’t borrow any money to do it. While a home office is great
and may be a goal of yours, don’t borrow money to get it done.
You’ll just be adding debt at a time when you need to be building
your income.

Instead just set up your office in a spare bedroom, or find any
space in your house where it’s semi-private and livable including
the basement or your garage. A couple hundred bucks can dress-up
either of those places.

Do: Set a Schedule

This is especially important if you have a family at home or
anything else that might distract you.

Have a discussion with anyone else who lives with you and let them
know when you scheduled to work. Get them to agree that they won’t
disturb you while you are working. Post your hours of work on the
refrigerator or in another area where everyone will see it.

Be sure to stick to your schedule just the same as you would if you
had a boss to answer to.

Don’t: Watch television

This is tempting to do – Put your laptop on your legs, settle into
your recliner, and flip on the television. The television will
distract you and make any project you’re working on take much
longer than it should.

While you are working, avoid the television at all costs.

Do: Leave the house to work.

If you have too many distractions, get out of the house and work at
the local or at a café. All you need is a couple bucks for coffee
and Wifi. That’s it.

Also, though the idea of working from home is great, there might be
times when you feel like you are homebound and you just need to get
out.

So whenever you get the opportunity, change your venue. It will
keep things fresh and make you happier.

Don’t: Work in the middle of chaos.

It’s a nice idea to work in the same room where your kids are
playing or where your family/friends are hanging out. But it just
won’t work, mainly because you won’t work.

Be sure to always separate yourself from everyone else in the
house. If you can’t do that then leave the house.

So there are three very important Dos and Don’ts for you to follow.
Follow these and you are well on your way to achieving success
while you work from home.

If you have your home office set up and you’re ready to work but
you don’t know how to get started, check out the new bill killer
system now:

Click here to check it out

To Your Success
Cody Moya

Tags: business opportunity leads, online business opportunities, home based business, home business, Entrepreneur, internet opportunities, business opportunity, internet business, affiliate program, online marketing

Make Money Online

Work from home

It is important to develop the business model for your paid membership or subscription based site carefully. A paid membership site can be a real money maker for the smart web site entrepreneur, but it is important to do it the right way.

It is important, for instance, to choose a good niche market that you feel is underserved. It is important to provide content that it either very difficult to find, or, better yet, available nowhere other than your own subscription based or paid membership web site. Niche markets lend themselves very well to the paid membership model, but it is important to choose your niche wisely. Many people have found success by focusing on providing information on a subject in which they have personal expertise.

How you set up your paid membership web site will have a significant impact on your revenue stream, so obviously the business model is an important decision. It is important to determine which revenue streams you will use for your new web site, and to plan the site accordingly.

For instance, you may want to include some targeted advertising or quality affiliate links on your web site. This can produce additional revenue streams in addition to that provided by your base of paid members or subscribers.

One of the most powerful and effective ways to create a winning business model for the paid membership web site is to purchase a business license for such a site. This kind of licensing agreement can provide the web site owner with everything he or she needs, including all the content and the information for which his or her base of subscribers has agreed to pay.

The license agreement is a great way to get the new subscription site business model up and running with as little fuss as possible, and it is a great way to keep that site up and running as it goes forward and makes money month after month.

You can get turnkey paid membership website business at my Private Label Wholesaler website

Click here get turnkey paid membership website

To Your Success
Cody Moya

Tags: make money online, home business opportunity, internet opportunities, work from home, internet business, online business opportunities, business opportunity leads, work at home, home business, online marketing

Home Business

Internet Marketing Articles

Small Business

Work from home

Action tip today is something close to my heart, because it’s a mistake I made literally from day one, and even after my business began to be successful, I didn’t realize what I was doing until late 2004 when I was profitable, but also burned out, tired and trying to do a million things at once.

My first site that you’ll probably hear about a lot throughout this, as that’s where I learned the majority of my lessons over the years, was an all singing all dancing site that serviced customers like no other. It was packed with tools, packed with scripts, live customer support, guides, tutorials, reviews and more. And you know what? That very site never brought in more than $5000 per month in profit for me at it’s peak. I could have hired someone to go ahead and manage it for me, but instead, I went and closed it down.

Why the hell did you do that? Everyone started screaming at me (especially my long term contacts that had been with me from the start) My response was I’ve learned a lot, and I now know I can still offer that kind of quality, do half the work, enjoy life a lot more and make a whole lot more money in the process.

Of course they had a good laugh, I got the normal reactions about how stupid I was to be doing what I was doing, but you know, here I am in 2006 earning twenty times that amount after just two weeks of a product launch and a month of previous work.

So here’s my advice to you directly from what I learned. Aside from you shouldn’t listen to people who have no clue about what you’re doing and why you’re doing it (even your loved ones may unintentionally hold you back, you go for it!), my number one point here is this: Don’t take on more than you can handle. If you find yourself working all hours of the morning, find yourself looking at the clock at 2am when everyone else is asleep or out having fun, or relaxing, you’re working too long. Look at what you’re doing and ask yourself, is it worth it? Not from your customers point of view, or your families point of view, but yours. After all, you’re not putting all this work into your business so someone else can take advantage of the rewards you’re working hard to get right? If they want it, they got to go through it all and get it. If they don’t, they don’t want it enough. This is all about you now.

Are you working too hard for too little in return? I know that feeling well.

If the answer is yes, you have two choices. Choice one, is quit. If you can’t take the heat, get out of the fire. Of course that means giving up your hopes and dreams for the future and working a job until you’re 60 (Unless you’re in the UK like me, then it’s about 106 now, I lost count). But you don’t want to do that right? Glad to hear it. You have another choice.

Change what you’re doing. If it means some as small as taking longer breaks, or something as big as restructuring your whole business simply so it’s less work for you, so be it. You can’t be successful unless you’re in it 100% all of the time. That takes a lot out of anyone. If you’re wondering why everyone else is such a hard worker and so successful, let me let you in on a little secret here.

The successful people work hard to learn about how to be successful. Once they learn, they work smart and begin to work less hard and be more successful.

That’s how you can always tell you’re rising up the ladder: When the work- load eases off, but you find yourself being more successful. Then you have space to learn something new, take things to the next step, work hard, learn, refine, and again you have space to learn something else and so on.

See what I’m getting at? It’s like a circle and development, of progress and if you’re constantly working your hardest and have no space to move, then you’re doing something wrong, because you have no space to move forward. Make space today. It’s either that, or stay as you are now forever.

Take it slow, one step at a time, and you’ll progress much faster than if you try to climb the ladder in two big steps, not to mention you’ll be a heck of a lot less tired while doing it. I’ve seen this at every stage of the development of my business, and you know what? This is big.

Every single successful person I know has taken this into account, put it into action, understands it, uses it, and would give this as their success making piece of advice if someone were to ask. I have never met a successful person that hasn’t mastered this. That’s how big this is.

To Your Success
Cody Moya

Tags: work at home, home business opportunity, business opportunity leads, internet marketing, small business, affiliate, adsense, internet business, work from home, affiliate program

entrepreneur tips

Home Business

Small Business

Work from home

You created a pretty web site displaying the crafts that are your pride and joy, now what? There are many tricks you can use to promote your new business and show the world your crafts.

- Build a mailing list! It’s one of the best ways to get new AND return customers when you deal online. Give the option on your site, when they make a purchase, on your flyers at craft fairs… the possibilities are endless. Once you have a customer list, you can send reminders, rebates, exclusive products and more. Just don’t overdo it or people will come to see your mailings as spam.

- Use search engine optimization techniques to improve your search engine rankings. A higher ranking means a better exposure, so you’ll get more traffic and sales. A full explanation on this is beyond the scope of this article, but there are many good articles on this if you search on Google.

- Crafts malls like Etsy are a good way to promote your own website. You get exposure, credibility, and a sale or two if you’re lucky! Don’t forget to put your website address anywhere it’s allowed, and to build your mailing list when you make a sale.

- Likewise, you can try selling a few pieces on eBay, and collect the email addresses of your buyers. You will only be allowed to put your website address on your About Me page, but with the traffic you can get on eBay it will most likely be worth it.

- If you have deep pockets, you can always buy Google Adwords keywords. What are they? They are the ads that will show up on Google search when you type specific keywords. You have to be pretty careful with this one to attract the right kind of traffic (the one that will buy), but it can pay off in the end.

- Link exchanges and top lists are slower, but can help. You get links to your site, which can help your Google rankings, exposure, and the occasional sale. Every little bit helps!

- Forums are another more subtle way to gain links and exposure, but can be a great way to improve your credibility as an expert. Just put your website link in your signature and post ahead, but don’t forget to check if this is allowed by the forums moderators.

- And finally, track your results. There is no point in posting ads everywhere if you don’t know which one is working. You can then concentrate on the very best.

And don’t forget the most important thing, enjoy your craft!

To Your Success
Cody Moya

Tags: online business opportunities, Entrepreneur, make money online, internet opportunities, home business opportunity, adsense, affiliate, home based business, business opportunity, internet business

Home Business

Small Business

Work from home

One thing that has kept many a would be entrepreneur on the sidelines is the high startup costs that can be associated with starting a business. Raising the thousands or tens of thousands of dollars it takes to get a business up and running can be intimidating, and many people are uncomfortable with this level of risk.

Fortunately, the barriers to entry are considerably lower on the Internet, and this is truly one of the most important reasons that web based businesses are so popular with small business owners.

When it comes to setting up a new paid membership web site, there are a number of fixed costs that need to be considered. These initial startup costs include:

- A good computer. At least one computer will be needed in order to create your web site. If you already have a good computer it may suffice. Otherwise, a good computer should cost about $1,000.

- A good workstation or desk. A quality workstation or computer desk should run you between $50 and $150 depending on where you buy it and what features you choose.

- Incorporation costs. It is important to incorporate your business to protect yourself from liability and maximize your tax benefits. The process of incorporation typical takes from two week to a month to complete, and the costs should be between $100 and $200.

- Registering your domain name should be around $20 to $25 per year.

- The software costs will probably be the largest startup cost for your new paid membership web site. It is important to create a list of all the software you may need, and to look for free alternatives whenever possible. Some software you will probably need include a quality software package, such as Dreamweaver or Front Page, with which to design your web site, an office suite like Microsoft Office, and perhaps a database package for complex sites. It is important to choose good software, and to make sure the software is legal and properly registered. The software you choose will be a cornerstone of your business, so it is important to choose good packages that are widely accepted and widely used.

- You will also need to purchase encryption and security certificates. A certificate for a secure socket layer runs about $300 and is available from VeriSign.

- If you can design your own web site, you may be able to save some money. If, however, you decide to have the web site designed by someone else, you can expect to pay between $150 and $500 depending on the complexity of the design.
After you have your paid membership or subscription based web site up and running, there will be a number of ongoing costs that must be paid every month. One of the main advantages of a paid membership web site is that it makes it easier to budget for these ongoing costs. Instead of relying on often unsteady advertising payments and affiliate income, you will have a good idea of how much money will be coming in from your membership base, and you will be in a better position to handle ongoing costs such as:

- Web hosting services – the web hosting services are a major ongoing expense of running a web site. For most small and medium sized web sites, you can expect to pay from $30 to $150 per month.

- Merchant accounts – banks charge a monthly support fee and a fee for credit card transactions processed on your web site. These ongoing costs usually amount to no more than $50 per month, and the increase for each additional paid subscriber is very small.

- Monthly operating costs – these monthly operating costs include things like salaries for staff members and payments for any business loans.

You can get turnkey paid membership website business at my Private Label Wholesaler website

Click here get turnkey paid membership website

To Your Success
Cody Moya

Tags: home business opportunity, affiliate, adsense, internet business, business opportunity leads, online marketing, affiliate program, work at home, Entrepreneur, home business

Home Business

Small Business

Work from home

Starting a home business has been one of the biggest growth industries in the last decade. There are thousands of new business owners entering the online arena everyday.

No matter what type of business product or service you choose to participate in, there is one and only one starting point.

The only place to be starting your new home business is, in your mind, more importantly your mindset.

It is imperative for you to know the Who, What, Where, When and Why’s when considering starting up a home based business. No matter what type of venture you may choose, if you cannot answer the five W’s you will greatly hinder your chances of success dramatically.

Let’s take a look at the five W’s individually.

WHO. Who are you doing this for? Is it for personal gain and notoriety, family obligations or maybe to help a friend in need. If you do not clearly know and understand who you are doing this for, you will have a very difficult time maintaining the motivation to achieve the level of success you desire.

WHAT. Do you clearly know what is you that want to achieve? Is it to attain financial independence? Contributing to your retirement plans? Is it to put a down payment on a new house? Do you want to be able to quit your job, or do you just want to be able to purchase those big ticket items you have always yearned for?

It is crucial to know exactly what it is you wish to achieve. You have to be able to close your eyes and picture in your mind, down to the finest detail, what your life would be like once you achieve success. If you don’t truly know what it is that you want, it is almost guaranteed that you are not going to get it.

Achieving success comes from knowing precisely what it is you want. Then next step is to set goals that are specific, measurable, attainable, realistic and time based, better known as S.M.A.R.T. goals. To learn more about goal setting just do a quick search on your favorite search engine, there is a great deal of information available.

WHERE. Research is the key here. There are countless ways and places to set up a home business on the internet. What is most important here is to keep a level head and an open mind while doing your research to determine your chosen field.

Sales pages are finely tuned to trigger impulses and emotions to get you to buy now, this very second. Fight those urges to click that order button, step away from your computer for a moment if you have to.

Take the time to actually study what is being offered. How much is it going to cost you? Is it a one off, monthly or yearly cost? What is the actual product or service that you are receiving, and is there something else out there that may better serve your needs.

It is highly recommended that you never hit the order button on your first visit. Take a look around and do some comparison shopping, or window shopping if you will. If the original offer was the best you can always return and purchase at a later time.

A quick example. Let’s say you find that perfect ebook with resale rights and you just have to have it, and the cost is $97.00. Try this out first. Type the ebook’s title into your favorite search engine. You may be pleasantly surprised to find the exact same title for as little as $5.00 maybe even less with the same resale rights. Remember that the first offer you see may not always be the best in value for your dollar. The internet is extremely competitive.

WHEN. Knowing when to launch your business is where many marketers fall short. Ensure that your business is completely ready to go. Test everything before your launch. Check your webpages for loading time, grammar and spelling. Do all the pages and links work properly? Test your newsletter. Does your autoresponder send the messages when they are supposed to go out? Are the messages formatted correctly? Do those links work? Is the payment and delivery system perfect?

When setting up your business try to keep your mindset as if you were the customer. Would you purchase this product or service? Would you subscribe to this newsletter? Is there value being offered? What makes this product or service stand out from the rest? Until you can answer these questions with conclusive statements, you are not ready to launch.

Always keep in your mind, your name and reputation are always at stake. Online purchasers have very little tolerance when things go wrong.

Studies have shown that you usually have thirty seconds or less to grab your visitors attention. If there is nothing of great value, your potential customer will simply move on and probably never come back. Be completely ready when launch time comes. On the internet first impressions are paramount.

WHY. One of the most important questions to ask. Why am I building this business? Why will my customers buy from me? Why is this the best product? Why did I choose this web hosting company? Being able to answer any and every possible question about your business will give you the knowledge and the tools to build your website as well as your compelling sales pages to perfection.

Asking yourself why will clearly give you the right answers to provide your future subscribers and customers before they need to ask.

Keeping the five W’s in your mind throughout the planning, preparation, testing and launch phases of your business will provide you with the greatest chances for success. You owe it to yourself and to your potential subscribers and customers.

Your mindset is what is going to make or break your business, after all everything starts with an idea.

To Your Success
Cody Starting a home business has been one of the biggest growth industries in the last decade. There are thousands of new business owners entering the online arena everyday.

No matter what type of business product or service you choose to participate in, there is one and only one starting point.

The only place to be starting your new home business is, in your mind, more importantly your mindset.

It is imperative for you to know the Who, What, Where, When and Why’s when considering starting up a home based business. No matter what type of venture you may choose, if you cannot answer the five W’s you will greatly hinder your chances of success dramatically.

Let’s take a look at the five W’s individually.

WHO. Who are you doing this for? Is it for personal gain and notoriety, family obligations or maybe to help a friend in need. If you do not clearly know and understand who you are doing this for, you will have a very difficult time maintaining the motivation to achieve the level of success you desire.

WHAT. Do you clearly know what is you that want to achieve? Is it to attain financial independence? Contributing to your retirement plans? Is it to put a down payment on a new house? Do you want to be able to quit your job, or do you just want to be able to purchase those big ticket items you have always yearned for?

It is crucial to know exactly what it is you wish to achieve. You have to be able to close your eyes and picture in your mind, down to the finest detail, what your life would be like once you achieve success. If you don’t truly know what it is that you want, it is almost guaranteed that you are not going to get it.

Achieving success comes from knowing precisely what it is you want. Then next step is to set goals that are specific, measurable, attainable, realistic and time based, better known as S.M.A.R.T. goals. To learn more about goal setting just do a quick search on your favorite search engine, there is a great deal of information available.

WHERE. Research is the key here. There are countless ways and places to set up a home business on the internet. What is most important here is to keep a level head and an open mind while doing your research to determine your chosen field.

Sales pages are finely tuned to trigger impulses and emotions to get you to buy now, this very second. Fight those urges to click that order button, step away from your computer for a moment if you have to.

Take the time to actually study what is being offered. How much is it going to cost you? Is it a one off, monthly or yearly cost? What is the actual product or service that you are receiving, and is there something else out there that may better serve your needs.

It is highly recommended that you never hit the order button on your first visit. Take a look around and do some comparison shopping, or window shopping if you will. If the original offer was the best you can always return and purchase at a later time.

A quick example. Let’s say you find that perfect ebook with resale rights and you just have to have it, and the cost is $97.00. Try this out first. Type the ebook’s title into your favorite search engine. You may be pleasantly surprised to find the exact same title for as little as $5.00 maybe even less with the same resale rights. Remember that the first offer you see may not always be the best in value for your dollar. The internet is extremely competitive.

WHEN. Knowing when to launch your business is where many marketers fall short. Ensure that your business is completely ready to go. Test everything before your launch. Check your webpages for loading time, grammar and spelling. Do all the pages and links work properly? Test your newsletter. Does your autoresponder send the messages when they are supposed to go out? Are the messages formatted correctly? Do those links work? Is the payment and delivery system perfect?

When setting up your business try to keep your mindset as if you were the customer. Would you purchase this product or service? Would you subscribe to this newsletter? Is there value being offered? What makes this product or service stand out from the rest? Until you can answer these questions with conclusive statements, you are not ready to launch.

Always keep in your mind, your name and reputation are always at stake. Online purchasers have very little tolerance when things go wrong.

Studies have shown that you usually have thirty seconds or less to grab your visitors attention. If there is nothing of great value, your potential customer will simply move on and probably never come back. Be completely ready when launch time comes. On the internet first impressions are paramount.

WHY. One of the most important questions to ask. Why am I building this business? Why will my customers buy from me? Why is this the best product? Why did I choose this web hosting company? Being able to answer any and every possible question about your business will give you the knowledge and the tools to build your website as well as your compelling sales pages to perfection.

Asking yourself why will clearly give you the right answers to provide your future subscribers and customers before they need to ask.

Keeping the five W’s in your mind throughout the planning, preparation, testing and launch phases of your business will provide you with the greatest chances for success. You owe it to yourself and to your potential subscribers and customers.

Your mindset is what is going to make or break your business, after all everything starts with an idea.

To Your Success
Cody Moya

Tags: online business opportunities, home business, internet home business, home business opportunity, online marketing, home based business, work at home, work from home, make money, internet opportunities

Home Business

Small Business

Work from home

For anyone who wants to earn more money than they’d ever get with a day job, then the only real answer (besides winning the lottery) is to start their own business. Of course, starting a business can be very costly, something that puts starting a traditional business out of the reach of many people.

However, there is an alternative, and that’s starting a business from home. There are several different alternatives a person can choose from, from coming up with a completely new idea and concept and creating their own products, to joining an existing MLM type business, to starting an online business.

Lately, a huge number of people have been lured by the idea of making their millions on the Internet, but the sad fact is, few of them ever make a decent living, let alone a fortune, online. Why is that? Many online opportunities are promoted as being very simple, and easy enough for everyone to do. If that were truly the case, there would be a lot more online success stories today than there are!

One problem people have is too much choice. There are so many different opportunities and ideas, that they try and run with the lot, and end up falling quite heavily, simply because without focus a business is doomed to failure. Another problem is that many people really don’t have any idea about running a business, and don’t think about their home business as they would a real, traditional business.

If you really do want to start a work at home business, and aren’t afraid to put in a lot of time and effort (especially in the beginning) there are a few important things you need to know to set you on the right path.

Firstly, watch your expenditure. An online business can be one of the least expensive businesses to run. Most people already have the basics they need to get started (a computer with an Internet connection). However, the problem comes when they actually start looking at online businesses and means of making money. Suddenly they’re confronted with a million and one different products ALL of which are supposed to guarantee success.

Many people spend hundreds, or even thousands of dollars, very quickly when they’re starting out in the world of Internet business, and soon find that most of it was money down the toilet. To avoid this, you need to work out what it is you’re going to be doing online and create a plan. There are numerous ways of making money on the Internet, including: eBay and other auction sites, affiliate marketing, Adsense (and other contextual advertising), as well as marketing your own product. Once you know what it is you want to do, then find one very good resource, and stick to it, The hint here is to do a bit of research first, and get honest reviews of any product before you purchase, rather than letting a sales letter induce you to purchase another worthless product.

The next thing you need to focus on is how you’re going to build your business. Most online businesses start with a website (and although there are plenty of sites that promise you don’t need a website of your own, anyone who wants to make a long term living online will need a website). You then need a step-by-step plan you can follow, and you need to be able to follow it! One of the best things about working from home is also one of the most problematic, and that’s the fact that you can work your own hours. Unfortunately, if you’re not able to discipline yourself you may find that the hours actually spent in front of your computer aren’t enough. It helps if you can work out a day to day plan of exactly what you want to accomplish each day, so that you know you’re on the right track.

Finally, it’s worth remembering that a work at home business, even an online one, will require a certain amount of dedication and effort before you’ll be rewarded with results. It’s not a matter of whipping up a quick website and waiting for the money to start flowing in, and if anyone tells you it is, odds are, they’re lying! Be prepared for months (even years) of hard, consistent work, and you’ll reap the rewards, but fall for too many get-rich-quick schemes and promises and you’ll be back to your day job before you know it.

To Your Success
Cody Moya

Tags: online business, internet opportunities, adsense, work at home, Entrepreneur, internet home business, business opportunity, internet business, internet marketing, online marketing

Home Business

Work from home

Yuck! A hedgehog…

Not the most glamorous of all the beasts to compare yourself with, for sure. So how did the lowly hedgehog become the mammalian mentor for us all?

After all (and no offense to all you hedgehogs out there), it appears to be nature’s accidental cross between an armadillo and a porcupine — slow moving, methodical, prickly and not all that bright.

The fox, on the other hand, is…well…FOXY! A quick-witted, sleek, fast and agile predator, the fox seems to have the attributes that we can easily imagine we share? (And even if we don’t, we pretend.)

Why compare a hedgehog to a fox anyway? It all started with ancient lines of poetry that were found from a fragment of verse by Greek poet Archilochus which says:

“The fox knows MANY things, but the hedgehog knows ONE big thing.”

One thing! And that’s a good thing?

What about Renaissance men like Leonardo Da Vinci? He’s one of the exceptions to a very perplexing rule according to Jim Collins, author of the classic business best-seller “Good to Great”. He picked up on the ancient hedgehog vs. fox comparison in his book. All top level CEOs he says are very hedgehog-ish.

He tells this story:

“Day in and day out, the fox circles around the hedgehog’s den, waiting for the perfect moment to pounce… (The emerging hedgehog) waddles along, going about his simple day, searching for lunch and taking care of his home.”

While minding his own business, focusing on vittles, the hedgehog wanders right into the path of the fox. Sensing danger, he rolls up into a perfect little ball, becoming “…a sphere of sharp spikes, pointing outward in all directions. The fox, bounding toward his prey, sees the hedgehog defense and calls off the attack…Each day, some version of this battle between the hedgehog and the fox takes place, and despite the greater cunning of the fox, the hedgehog always wins.”

The hedgehog ALWAYS wins!

Think about this: Are you a hedgehog, or a fox?

Your answer holds the key to whether you’ll be successful in business or life!

Nobody wants to be a hedgehog. Admit it. How boring is that?

He doesn’t see much of the world. He’s too focused for that. He doesn’t learn all the latest hunting tools and tricks because his world view is boiled down to just what he needs.

In “Good to Great,” a terrific book by the way, Collins says the hedgehog “reduces all challenges and dilemmas to simple — indeed almost simplistic — hedgehog ideas.”

“For a hedgehog, anything that does not somehow relate to the hedgehog idea holds no relevance.”

Ever known anyone so focused that they could only pursue a single goal? Ever known anyone so focused on that goal that nothing else mattered?

Think about Olympians. Even thought the Winter Olympics may be a distant event to us, there’s a 10-year old girl somewhere who gets up at 3:30 every morning to practice figure skating compulsories for four hours before school. The Winter Olympics is all she thinks about.

And NOTHING else matters!

Foxes on the other hand, “pursue many ends at the same time and see the world in all its complexity. They are ’scattered or diffused, moving on many levels.’”

Multi-tasking with too many balls in the air at once already, we’re asked to do more and be more. Our bosses want us to be busy, working hard, doing as much as possible.

Yet the fox “who pursues many ends at the same time” NEVER wins!

And the guy who gets the promotion or has the very successful business is the one who focused on fewer tasks and did them well.

That was one of Collins’ points — instead of demanding too much from employees and executives; we should demand one BIG thing.

Think this doesn’t apply to you? Wanna bet? You’re an employee or an executive — or both — if you’re self-employed. And just because you may wear many hats doesn’t get you off the hook either. Focusing on the hedgehog ideas even when you’re doing the grunt work is the key to your success.

Okay, so it’s good to be a hedgehog.

How do we become one if we’re a fox by nature?

It’s simple. You act as if…

What would the hedgehog do? He’d focus on hedgehog ideas. Don’t know what your hedgehog ideas are? Sure you do. You’re just not focusing on them. This will help:

1) What six things are vital to the success of your business this year?

2) Narrow it down to three — two’s better

3) Make ‘em BIG

4) Focus on those only

5) Nothing else matters

Make this part of your soul. Eliminate everything that is not helping you focus on your goals.

Keep working at it and some day you’ll be a hedgehog too.

To Your Success
Cody Moya

Tags: work from home, home business, make money, business opportunity, affiliate, internet business, Entrepreneur, online business opportunities, internet opportunities, small business

Home Business

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A press release is an announcement of something newsworthy that is submitted to journalists and other media representatives.

By submitting a press release you can instantly create a buzz with your message and receiving a boost of traffic to your site.

You could submit a press release about you, your business, a new site, blog or product launched. This could be anything to do with your business.

When creating a press release, there is a certain format you have to follow. But before you create your press release, you want to keep in mind of the Five W’s: Who, What, When, Where and Why.

Your readers want the facts. You don’t want to sound even slightly like an advertisement. There’s other advertising methods for those - don’t include it in your press release!

Here is the standard format for a Press Release:

1) FOR IMMEDIATE RELEASE - place in upper left hand margin and use all capital letters.

SKIP ONE OR TWO LINES

2) Contact Information - include your name (or press contact’s name), title, telephone and/or fax numbers, email and website address.

SKIP TWO LINES

3) Headline - use a catchy, attention-grabbing headline. Headline should all be in bold text.

SKIP TWO LINES

4) Lead Paragraph - this is where you include the all important Five W’s giving the main points of what your press release will cover.

SKIP TWO LINES

5) Text - this is the main body of your press release in which you will expand on your message here.

SKIP TWO LINES

6) Re-cap - here you want to re-state or summarize your message, including any highlights such as product release dates or place your site’s url again for good measure.

The worst thing that will happen is your site will receive an incoming link from a high ranked site.

Other tips on creating your press release:

- should be no longer than once page in length
- use short sentences and double space between your lines
- proofread it many times to ensure there is no grammar or spelling mistakes (don’t look unprofessional)
- your headline and lead paragraph should grab your audience’s attention

Other ideas for creating your press release:

- new contest or sweepstakes at your site
- an interview with an expert for your topic
- new membership or forum
- a free product you’re giving away
- if your business has received a reward
- results of a survey or poll that you hosted
- a coaching course or event that you hosting or associated with.

There are many other ideas you could use when creating your press release. These are just some to get your started.

To Your Success
Cody Moya

Tags: internet business, affiliate, internet home business, internet opportunities, make money, home based business, work at home, small business, Entrepreneur, online marketing

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Selling private label books is one of the most exciting opportunities to come down the pike in many years, and private label books are one of the most exciting business opportunities in the world of the internet. Selling a supply of ready to sell private label books is a great way to generate multiple streams of income and virtually guarantee a steady and reliable income month after month and year after year.

When it comes to establishing such an internet business, however, there are a number of important customer service considerations that must be taken into account. The importance of customer service simply cannot be overstated when it comes to selling on the internet, and those who can provide quality customer service can enjoy a level of success that is unparalleled in the world of business.

Lack of customer service is perhaps the number one factor that causes customers not to return to a particular business, whether that business exists in the brick and mortar world or on the internet. It is vital that any web entrepreneur provide a number of contact options, including email, telephone, live chat and mail. Having a number of contact options available is a good way to build a loyal base of repeat customers, and to keep them coming back time and time again.

In addition to the standard customer service considerations, there are a number of service considerations that are specific to the world of selling private label books. One of the most important considerations is the format in which to offer such books. It is a generally a good idea to private the private label books you have for sale in a number of different formats. Some customers will want to purchase these private label books in old fashioned paper format, others will provide word or text format and still others will prefer the usefulness of pdf format. It is a good idea to offer potential customers a variety of different formats for purchasing the highly valuable and in demand information you have to offer.

Check my Private Label Books website

Click here to visit my PrivateLabelBooks.com website

To Your Success
Cody Moya

Tags: online marketing, business opportunity leads, internet business, home based business, affiliate program, home business opportunity, online business opportunities, adsense, business opportunity, home business