A Day In The Life Of An Affiliate Marketer

Affiliate Marketing No Comments »
Post to Twitter
AddThis Social Bookmark Button

A Day In The Life Of An Affiliate Marketer

Being in the affiliate marketing business is not that hard now with the internet at your disposable. It is much easier now compared to the days when people have to make use of the telephones and other mediums of information just to get the latest updates on the way their program is coming along.

So with technology at hand, and assuming that the affiliate is working from home, a day in his or her life would sound something like this…

Upon waking up and after having breakfast, the computer is turned on to check out new developments in the network. As far as the marketer is concerned there might be new things to update and statistics to keep track on.

The site design has to be revised. The marketer knows that a well-designed site can increase sign ups from visitors. It can also help in the affiliate’s conversion rates.

That done, it is time to submit the affiliate program to directories that lists affiliate programs. These directories are means to attract people in joining your affiliate program. A sure way of promoting the affiliate program.

It’s now time to track down the sales you are getting from your affiliates fairly and accurately. There are phone orders and mails to track down. See if there are new clients checking the products out, noting down the contact information, they may be a viable source in the future.

There are lots of resources to sort out. Ads, banners, button ads and sample recommendations to give out because the marketer knows that this is one way of ensuring more sales, it’s best to stay visible and accessible too.

The affiliate marketer remembered that there are questions to answer from the visitors. This has to be done quickly. Nothing can turn off a customer more than an unanswered email.

To prove that the affiliate is working effectively and efficiently, inquiries would have to be paid more attention too. Nobody wants to be ignored and customers are not always the most patient of people. A quick answer should appear professional yet friendly too.

In the process of doing all the necessities, the marketer is logged on to a chat room where he or she interacts with other affiliates and those under that same program. This is where they can discuss stategies on how to best promote their products.

There are things to be learned and it is a continuous process. Sharing tips and advice is a good way of showing support. There may be others out there wanting to join and may be enticed by the discussion that is going on. There is no harm in assuming what opportunities lay ahead.

The newsletters and ezines were updated days ago, so it is time for the affiliate marketer to see if there are some new trends happening in the market. This will be written about in the marketer’s publication to be distributed to the old and new customers.

These same publications are also an important tool in keeping up to date with the newly introduced products. The marketer has put up a sale and promotion that customers may want to know about. Besides, they have to keep up with the deadline of these sales written in the publications.

It is that time to show some appreciation to those who have helped the marketer in the promotions and sale increase. Nothing like mentioning the persons, their sites and the process they have done that made everything worked.

Of course, this will be published in the newsletters. Among the more important information that have been written already.

The marketer still has time to write out recommendations to those who want credible sources for the products being promoted. There is also time to post some comments on how to be a successful affiliate marketer on a site where there are lots of wannabees.

Two objectives done at the same time. The marketer gets to promote the product as well as the program they are in. Who knows, someone may be inclined to join.

Time flies. Missed lunch, but your quite contented with the tasks done. It’s bed time.

Ok, so this may not be all done in a day. But then, this gives you an idea of how an affiliate marketer, a dedicated one that is, spends the marketing day.

Is that success looming in the distance or what?

To Your Success
Cody Moya

Post to Twitter

Six Figure Blog Marketing

Blogging No Comments »
Post to Twitter
AddThis Social Bookmark Button

Blog marketing is sweeping the internet world. It is something that most everyone is doing and using to make an income. There are some that are even six figure bloggers. How do you become a six figure blog marketer? Anyone that is making six figures with blog marketing is not very likely to give up their secrets. Unless they can sell it to you in an ebook. However, if you are serious about making that amount of money and you have money to invest in it, chances are you could be a six figure blog marketing guru as well.

Six figure blog marketing is more than likely not done with one single blog. It would take many many blogs to create a six figure income, and if you have the funds and the resources, it could be done. The first thing that you would need to do is find out the markets that are low in competition but are high in the search engine rankings. Doing so will give you a great idea of what you should be marketing in your blog and what you should stay away from. Finding a niche market that is barely touched in the world of internet marketing is the best thing to do. However, you then have to decide if the niche markets that you have discovered are ones that you are interested in. Some start out with things that they know and get great results, whether they are niche markets or not.

When the goal is six figure blog marketing, you are going to find out real fast that outsourcing some work to others is not a bad idea. Doing all of the work yourself is not something that is possible when you are wanting to make that amount of money. Just be sure that you hire those that you can trust and have a great reputation for getting work done on time and accurately. You will not want your workers to put you behind schedule.

While you are planning to outsource some of your work to others, you may want to decide and get an outline of just what is needed and the priority. Perhaps you need someone to set up your many blogs, or maybe you need someone else to write the content for the blogs. You can easily find experts on particular markets that you are wanting to blog about and pay them for the rights to their articles. Then post them as needed on your blog.

When you start looking to make a six figure income with your blogs, you are going to see that you will need to be sure that they are all updated in a timely manner. You are going to have to update them as often as possible, and maybe even hire help to be sure that everything goes smoothly with that as well.

Making a six figure income with blogs is the ideal work at home job. You make great money, and have great people working for you. Just be sure that you hire those that know what they are doing and are fluent in the language that you are marketing in as well. Someone that speaks and writes poor English will not help your income, but may hurt it if you have English based readers.

To Your Success
Cody Moya

Post to Twitter

A Checklist on Web Conferencing

Home Business No Comments »
Post to Twitter
AddThis Social Bookmark Button

These days, no business can stand without having connectivity that’s through and through dependable and reliable. Web conferencing lets companies evolve in the technology that is available for their use, and helps businesses come up with solutions that pave the way to success. Therefore, all businesses that look for a web conferencing program should be able to scrutinize each available application that offers such a service, and check out the features and specifications. This way, businesses can determine which ones are suited to their needs.

To avoid the hassle of comparing web conferencing programs, one can go to review sites and tinker around with the showcased applications. A checklist on web conferencing makes its easier for business executives to note down all that they need from a web conferencing application, and thus creates less hassle when they shop for one. First off, knowing what they need is imperative to successfully getting into web conferencing. A few things they need to jot down should include decisions that define features and functions that will serve their purpose the moment web conferencing is implemented.

Should your business require communicating within a single location, like a conference chat in an office that requires only one server across the entire office, then much simpler web conferencing software is needed. If it entails being online and communicating through far distances, like executives conducting business deals offshore from one branch to another, then there should be ways to facilitate a meeting from one location to another to support this need. Regardless of whether they get online from some other system, members of the web conference meeting should be able to get in touch with each other. This is one major aspect that has to be ensured, as it is one of the basic factors to be considered in setting up web conference areas.

Though some people prefer web conferencing software where applications can be purchased or be downloaded and installed for a fee, there are various other ways to get into a conference without having to use special software designed specifically for web conferencing. There are various browser-based operational conferencing systems that allow just a working Internet connection and a running browser, and off you go to your web conference meting. Some require specific browsers, some demand for only certain operating systems, but there are known web conferencing outlets that can be used across any browser and any platform. Still others may prefer a good old software application that’s created and designed especially for specific needs. Such may also require hardware installation, but most only need to be downloaded and installed, apply some settings, and will automatically log members in a conference.

Clarify which kind of conferencing your business needs. Do you need video and audio? Getting a web cam included across all workstations, or just having a single working webcam across an entire room of group members engaged in an online conference should be determined. Should video be sharp in imaging and audio be distinctively clear? Or would an instant messaging system that only requires being installed and a working Internet connection suffice? These are things that also have to be finalized before looking for a web conferencing system to use.

Creating minutes of these meetings, including video, audio, and chat logs should be primarily decided upon. How the logs should be saved (by part, in chunks, or as a whole) and how it can be accessed by all members of the conference or all persons involved should be clear. The logs may be available from a central location, with a password that can be used by members of that conference for quick access; it can also be distributed across team members automatically the moment it is saved, with the corresponding contact information such as email addresses of persons that need to receive the logs already prepared. Auto saving is an integral part of web conferencing, and so this must be considered an important feature to look for in selecting web conferencing systems.

All in all, these are the things that you need to determine before choosing which web conferencing software you wish to implement in your business. Partnered with declaring how much you wish to spend on your web conferencing system, deciding factors should help one go through the task of selecting a web conferencing system of your choice. Create a checklist you can refer to, and go start looking for that system.

To Your Success
Cody Moya

Post to Twitter

How to Become an SEO Ninja

Internet Marketing Articles No Comments »
Post to Twitter
AddThis Social Bookmark Button

Every website listed in the search engines has a position, or ‘ranking’, and each one of these rankings can change very quickly, in some cases as often as weekly or even daily. One day your website’s in a good position, then the next you’re wondering what happened to it. Staying on top of this situation is a must for any SEO professional – you need to become a search engine ninja. If that’s what you want to do, then you need to keep these things in mind at all times:

1. Good SEO requires frequent updates and ranking checks.

You might have a good spot today, but all it takes is for a few new sites to open, and before you know it you’re back down at the bottom. If you pay attention to your rankings, then you have a shot at fixing things that go wrong before your rankings fall too far.

2. You should check all your links weekly to make sure they work.

Maintain high-quality, relevant reciprocal links and check them weekly to make sure they’re working. Remove any dead links, as search engine crawlers may mark you down if they find them on your site.

3. Tweak and assess your website on a daily basis.

You need to continually assess and tweak your listing to keep your site in its proper place – that is, at the top. This ensures that your site is in the best position possible, and helps you keep your competitive edge.

4. Maintain the content on your website.

Update your content weekly at the very least, to make sure that search engine crawlers come back frequently. Even the smallest changes will be picked up on by the search engines and will help to maintain your ranking. If you can’t write, find someone who can: you need content.

5. Keep up-to-date with the latest developments in SEO.

If you can’t decide what you should be doing or you don’t want to keep up with SEO on your own, you could consider hiring a specialist. Consulting with an SEO specialist will still allow you to make your own changes to your website and learn which things work best, but you’ll have someone to answer your questions if you need them.

You should review your SEO techniques at least every few months, to see how the algorithms have changed and to devise new plans and strategies for increasing your rankings based on those changes. Any SEO ninja will tell you that there are only really two major search engines that you need to worry about: Google and Yahoo. You can do well even if you only have the time or energy to focus on these two engines. Being an SEO ninja is hard work, but it can be very rewarding if you’ve got the dedication for it.

To Your Success
Cody Moya

Post to Twitter

Winning the Internet Marketing Game

Internet Marketing Articles No Comments »
Post to Twitter
AddThis Social Bookmark Button

Winning is what it’s all about, and in the internet marketing game, you’re going to have to be dedicated to success if you stand half a chance of winning. Competition is at its peak on the internet. Nobody sets out with any though less than winning. You have to reach the top before you will even think about succeeding. You need to become known even before you sell a product. That’s the very nature of online businesses.

You will need to know and successfully target the customers in your area of sales. With all the competition out there, consumers have a great deal of choice and you risk being skipped over if your sales tactics aren’t the best. You need to know your customer and how he purchases both inside and out. If you have the money to do an actual market research, great; if not, you still need to seek that intimate knowledge of the people you wish to sell to.

Article writing is a very effective way to advertise your web presence. With the right content, you catch the attention of those seeking answers and lead them to your website. You can write articles yourself or have others write for you. The object is to get people thinking of you as an expert in your field. They will be more likely to view your website if that is the case.

E-mail selling is one of the simplest yet most effective ways of reaching your consumers. You start out at an advantage because the customer has already signed up for your list and indicated he was interested in what you had to say.A personalized e-mail message will help deepen the connection between you and your customer. This is the only method used by online marketers that has that advantage.

You ultimately decide if this is a game you will win. Whatever marketing methods you try, make sure you have done your homework and know exactly who your customer is and what your customer want to spend his money on. This is the first major step in success..

To Your Success
Cody Moya

Post to Twitter

Marketing Your Info Product

Internet Marketing Articles No Comments »
Post to Twitter
AddThis Social Bookmark Button

If there is one bit of advice I can ever give you, whether it be about marketing or business success in general, it is a quote from Russell Crowe in Gladiator:

“On my mark, unleash hell.”

Yes, you might have heard one or two other marketers quoting this very same
line. And with good reason. That one line epitomizes the very core of what all
marketing programs teach you. Here’s a break down:

* Find your target
Pick a market that is favorable for approach. It doesn’t have to be the
perfect idea, just one that works on paper, and most importantly,
something that you know you can do while maintaining interest.

* Prepare your approach
Mark out the main spots – what sort of advertising mediums can you use?
What is your budget? What is your exact strategy for each medium? No
need to go into excruciating details, but you should know, for example,
your allocated monthly budget for your PPC campaign, your target
keywords and the expected cost-per-click for each keyword. This will at
the very least help you monitor your advertising and tune it based on the
results.

* Intense marketing
There are two different approaches in this regard. Use the first one if you
can afford to spend a lot of money on traffic, use the second if most of your
advertising budget will be paid for by your business even at the start.

– All-out marketing, pulling out all the stops at once, complete
blanketing of your target market
- Slow build-up, tackling different advertising mediums one by one,
building to crescendo effect where at the end, you replicate the
effect in the ‘all-out marketing’ technique.

Taken by itself, the term ‘unleash hell’ is also used to describe another valuable business lesson:

If you have a product, or a business idea, or a service to sell, GET IT OUT
THERE! Take your business to the market first, worry about refining and
managing later.

Essentially, don’t wait months to find the perfect idea. Pick an idea that’s good enough, and launch your business. If you are a resume writer and want to
sell your services online, throw up a website, put up your basic contact and
payment information and BEGIN PROMOTION.

Too often people wait too long until they have the ‘finished’ product before
starting their marketing campaigns. A newcomer shouldn’t waste their time like
that. The product will be developed along the way through customer interaction
anyway. On the other hand, there is no way you’ll make any money without
traffic. So go get that traffic, and ‘perfection’ will come in due time.

Post to Twitter

Do the Two-Step!

Opt-in List No Comments »
Post to Twitter
AddThis Social Bookmark Button

Top sales pros confirm that it often takes seven or more communications or sales messages before prospective customers make a purchase. They also confirm that it’s generally easier to sell to a referral, because someone they know gave positive testimonial about their products or services.

What would happen if you combined both of these powerful ideas? A nifty and thrifty two-step. Try this two-step tip:

1. Collect leads with your auto responder. Ask for mailing addresses and telephone numbers, too, for additional ways to follow up with each person. When you download the e-mail digest of everyone’s e-mail addresses and other information from those who requested additional information from your auto responder, follow up multiple ways. Send postcards. Call. Mail sales letters and other promotional pieces.

2. Publish a price list of all the products and services that you offer in an insert, direct marketing package and / or .pdf to be made available via auto responder. You could also include order forms, product descriptions, and other sales material. Then send to the people in #1 above with monthly updates, announcements of new sales and products / services, and a request for referrals.

So why not improve your closing ratio and reach out even farther at the same time? Do the two-step!

To You Success
Cody Moya

Post to Twitter

You’re A Salesperson in Your Life!

Small Business No Comments »
Post to Twitter
AddThis Social Bookmark Button

Strange as it may seem, our life is made up of a series of “sales presentations”. Sales may not be your gig, but if you’re the boss you’re making presentations everyday. Be it a pitch to your Board, announcing a policy change to employees, selling an idea to your spouse, or just trying to win others over to your point of view – you need to punch up your people skills for winning pitches.

Human nature is such that people support solutions that they help create, so involve them by allowing your audience to participate with questions or ideas. It goes without saying that to not involve key people is risky, because messages can be misunderstood. Your plans may be derailed before they begin if sufficient “buy-in” is lacking. Use lots of open-ended questions in your presentation to draw out the silent type.

Preparation is a key to success. Prepare your listeners to what’s coming during or before your presentation. Try these pre-meeting tactics:

• Assign task-related pre-work. This could be pre-reading or study of a problem, and the preparations of possible solutions. An example could be, “go and visit three kinds of accounts before the meeting.”
• Make pre-meeting contacts with those invited by email, phone, or in person. You might want to try an informal survey to get people’s position on the issues at hand.

Remember support on key or controversial matters can be established ahead of time by lobbying, if you know where to lobby.

Do your research! People who make it look easy and are effective presenters have a hidden arsenal. This is an arsenal of up-to-date, organized material that can be accessed quickly in ready-to-use form when needed. They have the stats to back up their ideas, and they have a mental arsenal of stories, examples, jokes, and ice-breakers to use when needed.

Your physical presentation could include tangible items relating to the issue such as recent articles clipped from newspapers or magazines, photographs, reports, and demonstration property. To become masterful in this art learn to maintain resources you can access for just the right thing at the right time.

The next thing you must do is to explain “why?” The single most powerful thing you can do to convince your audience of something is to provide a convincing reason why they should do what you suggest or believe what you say. People want and need a clear “WIIFM” – “what’s in it for me?” – to be able to react positively to what you want them to do. It’s extremely important that you deliver a vision of benefits. Hearing the “why” won’t automatically generate a “yes” to your proposition, but it’ll open the door for receptivity to your idea.

Knowing and accepting the “why” satisfies a basic need that we all have – to understand the purpose of our actions. Use the words “because” or “so that” in your presentation and then finish the phrase. When your subject matter is controversial or likely to generate emotions, it is essential that your “why’s” be tested in advance. Ask some people you trust or that are on your “team” to play devil’s advocate to help you with your logic and arguments.

These are just the first four points for making successful presentations. There are eight of them in total, and we’ll look at the other four in my column next week. For now, let me leave you with this thought.
Life is a sales job from beginning to end. From the moment that we discern how to get approval as children, winning friends at school, getting our first beau, getting our first (and subsequent) job, getting engaged and married, achieving our goals, and anything else you can think of in between – we’re selling ourselves or our ideas all along the way. Who said you weren’t a salesperson?

To Your Success
Cody Moya

Post to Twitter

Your Articles and Private Label Rights

Article Marketing No Comments »
Post to Twitter
AddThis Social Bookmark Button

Articles can be profitable in a variety of ways. Posting written articles for distribution can increase sales for you by getting people to your site. You can also use them as a free download for others to use or allow affliliates to use them to increase their own sales.

Sell the private label rights to your articles is yet another profitable way to benefit. By doing this, you lose your recognition as the author because that is given to whoever buys the articles. What you gain from this method is simply money for your articles.

Start by gathering several articles on the same topic and placing them together into a zipped folder. Upon completion, upload the file to your website and make sure there is a link to it.

If writing articles is something you like to do, you can start a site where people pay to become a member. You then write and upload new groups of articles with private label rights for the members to download and use.

You can even hire someone else to write the articles based on topics you give them. The topics will be decided by requests from your members. If the articles are good, you could make quite a bit of money from this endeavor.

Creating a private label rights license is a necessity. You will include this license in every bundle of articles you produce and will post it somewhere on your membership site so it can be viewed.

There is an option to creating your own membership site. You can find owners of already established membership sites and make a deal to sell the articles to them, and they can in turn sell the articles. It is advisable to find out before writing these articles if the owner is willing to make this deal.

To Your Success
Cody Moya

Post to Twitter

Tips for Finding Wholesale Sources of Niche Products

Small Business No Comments »
Post to Twitter
AddThis Social Bookmark Button

If you want to sell niche products from your own website, physical store or even on eBay, you need to be able to compete with your local retailers. This means finding a wholesaler willing to trade with you at prices which give you enough leeway to make a profit.

The first place to look is locally, why pay shipping charges for goods sent from a supplier across country when you could take a drive in your own car to a local supplier for small goods or hire a van for bigger stuff? Some local wholesalers might even provide a cheap or even free delivery service.

Wholesalers as a rule don’t advertise in the mass media such as TV or newspapers and so they are often difficult to find. To get you started, here are a few ideas for locating wholesale sources of niche products for you to sell:

1) One of the first places to look is in your local trade directory, many wholesalers place advertisements in local trade directories and even in the Yellow Pages for the products they carry.

2) Another place to conduct your research is on the internet, and there are search engines which are wholesale specific such as www.wholesalecentral.com and www.wholesalequest.com. These wholesale specific search engines allow you to search for wholesale sources by browsing categories or by entering keywords (related to the products you want to sell) into a search bar.

You can find other wholesale specific search engines or directories by typing “wholesale search engine” or “wholesale directory” or “wholesale directories” or even “wholesalers” into the search engine of your choice.

3) Nearly all wholesalers will belong to a trade association and these trade associations will often host trade shows all over the world. It stands to reason that an excellent place to discover new wholesale sources is to visit as many trade shows as you can. Here are two ways of finding suitable tradeshows:

i) Join a trade association related to the goods you wish to sell and subscribe to their periodicals or newsletters as these always carry details of local, regional and international trade shows.

ii) Conduct research on the internet by visiting websites such as Trade Show News Network (www.tsnn.com). You could also search for others by entering “trade show directory” or add a keyword related to your products to the search phrase – for example, “jewelry trade shows”.

4) Look for the items you wish to sell in a local store, when you find the item look carefully at the packaging as many suppliers provide their contact details and often include their website URL. You can either contact them directly or visit their website to discover how to either purchase from them directly (which is often cheaper than buying from a wholesaler), or if that is not possible ask them who your local wholesaler is and if they can give you the wholesaler’s contact details.

Once you have a list of possible wholesale sources for your niche products you need to do some due diligence on each wholesaler. You need to find out if they are legitimate businesses and are approved by the manufacturers. They last thing you want to get involved in is a copyright lawsuit because you are inadvertently selling illegal copies of the original product.

From a purely business point of view you need to find out their payment terms, return policies, shipping charges and methods. If you can, you need to get references from other customers; are they happy with the wholesalers service or not?

Once you have decided on a wholesale source, there’s one thing you need to be aware of… When you purchase from a wholesaler you have to buy in bulk, you cannot buy individual items. If you’re just starting out you’re probably going to find this quite expensive, but there is a way to reduce this cost. If you can, find another established customer who buys the same products as you, you can approach them with a joint venture whereby they sell you products for a set profit, say 20% on each item you buy. Your end of the joint venture will be that you agree to buy a set number of items each month and that don’t compete with them directly.

To Your Success
Cody Moya

Post to Twitter

buy levitra